Champion of the working man.

By Evan Vucci/AP/REX/Shutterstock.

When The New York Times reported in 1992 that elitist George H.W. Bush was “amazed” by the “technology” of grocery-store scanners, the anecdote took on a life of its own, eventually—some say—contributing to his election loss. John Kerry’s windsurfing photo-op was basically candy for opponents rushing to pin him as an out-of-touch Massachusetts liberal, and when Mitt Romney graspingly proclaimed to a group of supporters that “hot dog” was his favorite meat (and “hamburger” his second-favorite!), it inspired an avalanche of jokes and memes that still haunts the Utah Senate hopeful to this day. Yet, as in so many cases, the same rules seem not to apply to Donald Trump. Because on Tuesday night, the president, who is liable to say something stupid at any given moment—whether it’s on Twitter, at a gathering of world leaders, or during an impromptu speech at the White House—put Bush, Romney, and Kerry to shame with what may go down as one of the worst elitist gaffes of all time—and it barely registered.

During a speech at a “Make America Great Again” rally in Tampa, Florida, Trump, attempting to make the case for stricter voter-identification laws, told the crowd: “If you go out and you want to buy groceries, you need a picture on a card, you need I.D. You go out and you want to buy anything, you need I.D. and you need your picture.”

As even Don Jr. surely knows, this is not correct at all. You do not, in fact, need a photo I.D. to buy groceries, unless you’re buying alcohol or cigarettes. In fairness, the reason the president doesn’t know this probably has less to do with his cognitive impairment than the fact that he likely hasn’t stepped foot in a grocery store in decades, if ever—a point many, many people seized on.

In theory, the fact that the proponent of America’s “forgotten men and women” has perhaps never in his life visited a grocery store would dent his standing among them. But if the literal golden penthouse and multi-national corporation didn’t tip the scales, it’s somewhat unlikely that Trump’s supporters will be turned off by a 30-second gaffe. Besides, the majority of things that come out of the president’s mouth and fingers are crazy, unintelligible, or just plain dumb—the grocery-store slip-up is simply one of many, easily lost in the tide.