Tag: Marketing
Визуальный интеллект в современном Мире | Юлия Мокроусова | TEDxSolnechnyOstrov
Юлия - профессионал в сфере брендинга, маркетинга, графического дизайна и визуальных коммуникаций. Мир изменился. Информационный шум блокирует доступ к человеку и его восприятию. Как найти самый короткий путь к мозгу и сердцу человека, что бы он воспринимал информацию. Формула визуального...
Новая приватность | Дамир Халилов | TEDxSolnechnyOstrov
Предприниматель, писатель, интернет-маркетолог с 18-летним стажем расскажет, как правильное использование персональных данных алгоритмами социальных сетей может сделать жизнь лучше. Тема: "Новая приватность, или почему не нужно бояться за личные данные" Как правильное использование персональных данных алгоритмами социальных сетей может сделать...
الطرف الثالث في حياتنا The “third-party” in our lives #TEDxShihar | Sultan Almansouri | TEDxShihar
سلطان المنصوري يتحدث عن تطبيقات الطرف الثالث في حياتنا وهواتفنا وذلك في تيدكس شهار في مدينة الطائف. Mr. Sultan Almansouri was talking about the apps we used in our lives. That was in TEDxShihar in Taif, Saudi Arabia. Educational Supervisor,...
Success in Business Needs No Formalities | Karan Karamchandani | TEDxPodarInternationalSchool
Karan is 17 years old and founded ScalezMedia a few years ago, which is a marketing agency that helps businesses devise social media marketing strategy and construct sales funnels. Karan will speak about his experience as a teenager in a...
Is the customer killing the old economy? | Sebastian Troll | TEDxIST
In his talk Sebastian Troll spesks about the three steps to take advantage of the transformation that is changing the real estate industry Sebastian Troll is the Executive Director of Marketing for RE/MAX Europe This talk was given at a...
Cervello, Emozioni & Marketing. Un viaggio interstellare | Stefano Civiero | TEDxMontebelluna
Un viaggio interstellare attraverso i meccanismi cognitivi ed emotivi del nostro inconscio Specializzato nel fornire alle aziende soluzioni per la comunicazione d'impresa online e offline, Stefano si occupa dell'analisi del comportamento dei consumatori di fronte alle scelte di marketing.Elabora dati...
Human-centric Marketing Consultancy | Rodolphe Ishac | TEDxIESEGLille
Rodolphe Ishac a découvert la psychologie du consommateur dans l’une des premières entreprises à s’être penchée sur le sujet. Après avoir participé à l’évolution du département Shopper Marketing dans plusieurs pays, il a souhaité avoir une approche plus globale et...
Le parfum, l’art de se laisser mener par le bout du nez | Sabine Raynal | TEDxVersaillesGrandParc
L’odorat est le sens que nous utilisons le plus, même sans en avoir toujours pleinement conscience. Dans l’histoire de l’humanité, le parfum a occupé plusieurs fonctions, d’hygiène, de rituel et de séduction et régit ainsi notre relation à nous-même, au...
Ranking on World’s 25 Young Entrepreneurs. | Sidharth King | TEDxVBIT
To believe that it's all about playing it fun, rather than playing it safe, it does definitely not come as an easy school of thought. And KING SIDHARTH, listed among World's 25 Young Entrepreneurs, shares with us what it took...
The simple story every company can tell | James Hurman | TEDxAuckland
Startup brands usually find it easier to create a world-changing product than to convince the world to let them change it. After spending his life exploring how storytelling builds brands, in this talk James distils the way storytelling can transform...
The Freelancer Commandments | Mehak Vohra | TEDxUTK
At a crossroads in her life, Mehak Vohra knew that living her life to the fullest would mean taking things in a different direction. She'd have to get comfortable being uncomfortable and acknowledge that sometimes it's okay to fail. Leaving...
Through the lens of a social media influencer | Settle Subtle | TEDxBocconiUMumbai
Grass always looks greener on the other side. Similarly, at a glimpse, it seems like Influencers merely take pictures and can appease brands they are contracted with while attracting a huge audience. But what one fails to recognize is the...
Design and beliefs | Antonia Skaraki | TEDxUniversityofMacedonia
What is actually happening inside the mind of a marketeer who wants to create a supreme branding campaign for a new product? Sometimes creativity can drive us crazy, make us lose guidance and disorient our goals. Mrs Antonia Skaraki in...
Boycott vs. Buycott: The aftermath of corporate activism | Nooshin Warren | TEDxUofA
Corporate activism involves firm efforts to demonstrate public support of or opposition to one side of a controversial societal issue. Despite its increasing prevalence, the effects of activism on firm value are unknown. In this talk, Nooshin Warren, Assistant Professor...
Making the legit the major | Olufemi Oduneye | TEDxFUNAAB
Social media is a powerful tool for the future Ogbeni Opa is a final year student of the Federal University of agriculture abeokuta This talk was given at a TEDx event using the TED conference format but independently organized by...
Digital Marketing | David Lanre Messan | TEDxFUNAAB
What are you Selling? DLM is committed to raising disruptors to create wealth and jobs through entrepreneurships and through this has developed over 250 thriving business ideas for clients in Nigeria and other countries of the world and has raised...
La simplicidad en la innovación | José Varela | TEDxAnahuacUniversity
Cuando pensamos en innovación, pensamos en grandes tecnologías o empresas que han cambiado el transporte, las comunicaciones y la ciencia, sin embargo, la innovación esta más cerca de lo que creemos. Si miramos de cerca, podemos encontrar innovación donde quiera...
The Atlantic Hires Alex Hardiman As Chief Business and Product Officer
Washington, D.C. (August 29, 2018)—The Atlantic’s president Bob Cohn announced today that Alex Hardiman, currently the head of news products at Facebook, will be The Atlantic’s chief business and product officer. In this role, Hardiman will guide audience experience and...
Google created a fake pizza brand to test out creative strategies for YouTube ads
Google’s Unskippable Labs team has been testing ad effectiveness in a compelling new way: It created a fake pizza brand called Doctor Fork, used stock footage to create 33 ads and then served them up on YouTube and reached 20...
Before Using Birth Control Apps, Consider Your Privacy
Score one for the quantified self-surveillance movement. Last week, the US Food and Drug Agency approved the first-ever, over-the-counter digital contraceptive—a polished and almost preternaturally upbeat mobile app called Natural Cycles. Basal body temperature readings and monthly menstruation data feed...